JONATHAN SEARY DEVELOPMENT


www.jonathanseary.com
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11.25.2010

SARDINES

PhotobucketHere is the second piece of great packaging to an ongoing list, this is a really strange one, due to the fact you find it in Sainsburys, and pretty much with every other piece of packaging they do they have made it into something very commercial and either boring or garish, however they have kept the essence of the... sardines, mackerel and so on tinned fish, proper retro graphics feel to it, think it is a great bit of design, even the way you open it is pleasing, you tear it from one corner to reveal some tasty fish inside.